Redesign Customer Portal

Crafted and executed the design and development of a customer-facing portal tailored for the B2B sector, garnering enthusiastic accolades from both leadership and clientele for its markedly enhanced user experience.

Portfolio

Brook Furniture Rental

Design System Creation

Led user interviews, facilitated the creation of style guide, wireframes, mock-ups, and prototypes, and contributed to the production of training materials and documentation for internal and external use.

SFMC Integration

Spearheaded the deployment and oversight of Sleeknote within Salesforce Marketing Cloud, facilitating seamless user data collection, engineered a novel checkout process for the B2C website to optimize UX and operational efficiency.

Member Site Homepage

Interactive Health had a dashboard where each member’s health records displayed. I maintained this page and added UI/UX enhancements, including client branding updates and some internal branding updates.

Interactive Health

On Demand Reporting

Interactive Health implemented a reporting tool that gave users access to charts and graphs regarding employee usage of the programs. I designed the tool itself, along with a File Transfer Center included in the tool.

COVID-19 Return To Work

Interactive Health implemented a COVID-19 Return to Work program where users would fill out a survey and depending on their results, they would get a badge telling their employers that it was safe for them to return to work after quarantine.

Website Maintenance

I did every day maintenance on the Claire’s website, whether that was updating landing pages, fixing stock/database issues, updating graphics, or implementing big marketing campaigns.

Claire’s

Click & Collect

I designed and implemented the global Click & Collect system used by Claire’s for Buy Online, Pick Up in Store orders. This system is used on every register in every Claire’s store on a global scale.

COVID-19 Return To Work

I designed and implemented dynamic landing pages that the content management team could input images and text and would dynamically enter in information in a clean, easy to use page that would not involve IT or website code changes.

Website Maintenance

I created and maintained web pages in Typo3, API mapping, created and implemented SEO articles, and worked in a global, collaborative environment.

Leica Biosystems

Pardot Email Campaigns

I created and designed email campaigns and landing pages on Pardot for lead generation and lead nurturing.

UX Interviews

I conducted User Experience interviews with end users to better understand how they used the website in order to create a new, better website. I created a survey, spoke to over 50 users, and created a plan for a new, responsive website.

Application Design

I created and implemented the User Experience and User Interface for a tablet application that ran diagnostics on blood and urine analysis machines in hospitals. I also created a standard brand document.

Sysmex America

Graphic Design

I created several icons that would be understood on a global scale. I collaborated with teams worldwide to better understand their culture to make icons that spoke without words.

Requirements Gathering

I was essential in the requirements gathering process. I helped identify source systems for data elements across three different international regions, developed functionality requirements, and unit testing requirements.

Website Redesign

I created a new website on WordPress and transferred the old site from ColdFusion. I converted the old website from an educational resource to a lead/revenue generating/nurturing tool. The new website was fully responsive and helped create new marketing material and an email marketing campaign to advertise the update

Sage Products

Email Marketing

I designed, created, and sent out a number of email marketing campaigns using Mail Chimp. I sent the campaigns to over 50,000 people on a regular basis, informing them of trade shows, new products, new educational material, etc.

Pardot

I implemented Pardot, which is a Salesforce product. Pardot was used for a number of tasks, including tracking leads, nurturing relationships between users, creating marketing campaigns and tracking the effects. This software was a game changer for Sage Products and helped increase sales.

Website Redesign

Ahead of Echo Valley Meats’ appearance on ABC’s “Shark Tank”, I created a new website on Drupal and transferred the old site from PHP. I converted the old website from a basic website site into a lead generating ecommerce site. The new website generated over 1 million hits.

Echo Valley Meats

Social Media Marketing

I created a social media marketing campaign using Facebook, Twitter, and Instagram to help advertise the new website and help get exposure for Echo Valley Meats. I was able to generate hundreds of new followers on all of the social media websites.

Graphic Design

I helped create new marketing materials and an email marketing campaign to advertise the update. I did photography, graphic design, print work, and general marketing to bring new customers to Echo Valley Meats’ amazing products.